Simply Zest for intermediaries

Your time is precious. Let us help.

Protection cases aren't always straightforward. That's where we come in.

Refer any client with a protection need, whether or not they have a mortgage. From straightforward applications to medically complex and non-standard cases, we provide the advice, research the market, manage the application and handle the underwriting from start to finish.

You earn a share of the commission, keep the client relationship and have a specialist team to turn to when a case isn't quite so simple.

Built around your business

Why brokers and advisers partner with us

  • Your client stays yours

    We only advise on protection. We never approach your client about mortgages, loans, investments or anything else.

  • You choose how you're paid

    30% of our commission with no clawback liability, or 50% with shared clawback. Switch whenever you like.

  • Paid within six weeks

    We pay you within six weeks of receiving commission from the insurer, after the client’s first direct debit has been paid. No minimum referrals.

Explore the partnership

Whole of market

Advice across the UK protection market

Non-standard cases

Declined elsewhere? There may still be options

No minimum

Refer one client or a hundred

Clear terms

Your commission, your choice

Pick the option that suits your firm. You can switch between them at any time.

30% of commission, no clawback liability

We keep all clawback risk if a policy lapses early. Your earnings are yours to keep.

50% of commission, shared clawback

A bigger share for firms happy to share the risk. If a policy is cancelled within the clawback period, the clawback is shared.

Paid within six weeks of us receiving commission from the insurer, after the client's first direct debit has been paid. Rewarded for further business from your client too.

Commission share is calculated on the commission Simply Zest receives from the insurer. Full terms are set out in our introducer agreement.

Sophie Evans, Commercial Director at Simply Zest

Sophie Evans

Commercial Director

Relationship-led by design

Led by the person behind Simply Zest

Sophie created Simply Zest and leads the business day to day, overseeing everything from adviser partnerships and commercial strategy to operations and complex cases.

With 14 years' experience in life insurance, and as a self-confessed control freak, she likes to know exactly what's happening across the business and every partnership we work with.

That means you'll have direct access to someone who can make decisions, agree terms and get involved when a case needs a little more attention.

A consistent point of contact
Direct line, fast answers
A partnership shaped around your firm

029 2111 1237sophie@simplyzest.co.uk

Find out more

Everything you need to start referring

01

Partnership

Commission terms, what happens to your clients and answers to the questions brokers ask most.

Why partner with us

02

How it works

From referral to cover in place in four simple steps, with updates at every stage.

See the process

03

Meet the team

The people who'll look after you and your clients, with direct lines for each.

Meet the team

Partnership in practice

Why do it yourself?

Whether you advise on mortgages, wealth, investments or pensions, your time is best spent on what you do best. We look after your clients' protection, keep you informed and make sure you're paid.

  1. 01

    You refer

    Submit the referral on our portal in minutes. Just your client's details and consent. No health information needed.

  2. 02

    We advise and apply

    A qualified adviser contacts your client, looks at their whole situation, researches the market and manages the application and underwriting through to cover going live.

  3. 03

    You stay informed and get paid

    Track every case in real time on our portal. You'll know when cover is in place, and you're paid within six weeks of us receiving commission, after the client's first direct debit has been paid.

Two colleagues talking through a client referral

One team around your client

Specialist advice, clear updates and a professional experience from introduction to cover in place.

Every client, every need

Every client has something worth protecting

A mortgage is one reason to think about protection, but it's far from the only one. Homeowners and first-time buyers. Renters. Parents and families. Self-employed and contractors. Landlords and business owners. Clients with complex income or medical history.

We look at the full picture and recommend cover that fits together:

Life insurance

Clear a mortgage or debts, replace lost income, cover funeral costs or leave money for children.

Critical illness cover

A lump sum on diagnosis of a specified serious illness.

Income protection

A monthly income if your client can't work due to illness or injury.

Non-standard cases

We can look at most niche or non-vanilla cases, not only straightforward ones. Examples include previous cancer, mental health, BMI, wider age ranges, international clients, diabetes, Crohn's disease, and other health complications.

We can't guarantee cover, but we'll always be honest about what's possible.

Whole of market

Whole of market advice, not a restricted panel

We research the market to find cover that suits your client's needs and budget, and explain which insurers we considered and why. Insurers we regularly work with include:

  • Aviva
  • Guardian
  • Holloway
  • HSBC Life
  • Legal & General
  • LV=
  • MetLife
  • National Friendly
  • Royal London
  • Scottish Widows
  • Shepherds Friendly
  • The Exeter
  • Vitality
  • Zurich

Our portal

Refer, track and get paid in one place

Submit referrals, track every case in real time, message our team and upload documents securely, all through our portal.

Quick answers

How much do I get paid?+

30% of the commission we receive with no clawback liability, or 50% with shared clawback. You choose, you can switch, and we pay within six weeks of receiving commission from the insurer, after the client’s first direct debit has been paid.

What happens to my clients?+

They stay your clients. We only advise on protection and never approach them about anything else.

Do my clients pay for advice?+

No. There's no fee. We're paid commission by the insurer, and your client just pays their monthly premium.

Can you help clients who've been declined?+

Often, yes. We regularly place non-standard cases and will always be honest about what's possible.

Does referring remove my regulatory responsibility?+

No. We're responsible for the protection advice. You keep your own Consumer Duty obligations as the referring firm.

Work with Simply Zest

Start referring this week

Tell us about your firm and we'll send over our introducer agreement. You could be referring your first client the same day.